buy coke, lemonade, or a highball. However, from then on prices are just half the first drink. It all works out. When last I was in Paris, Gordon Heath and Lee Payant were doing a rush business. So much so that every night they were turning business away. It was a matter of letting the place get packed and then locking the door. You couldn't do anything else. Their little bar has become a goldmine and there is no indication of it ever falling off. The boys have something different and they are delivering. I haven't listed more of such deals as this because such opportunities are only open to performers and the average American doesn't have such talents. However, there is hardly a city in Europe that doesn't have some equivalent American bar or nightclub. Many of them become world famous such as Harry's Bar in Florence, Italy. Many of them, of course, flop. Know-how in the business is necessary to make a go of such a project. However, this I would definitely say. There is more and more demand for American type bars, American type entertainment. Where you might break your neck trying to make a go of a little place in your own home town, you'd have a darn good chance of cleaning up in the same line of business in Paris, Athens, Istanbul, or where-have-you. Next: Chapter 11 - Italy
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